Colorado Tarsila

We brewed a beer using the fruits from Tarsila do Amaral’s painting “Vendedor de Frutas.” Because when you’re celebrating 100 years of Brazil’s Modern Art Week, you don’t just hang a painting on a wall. Critics might call it a postmodern gesture. We call it what happens when you stare at a masterpiece and think: "Would drink." And honestly, it was only natural. Cervejaria Colorado has always turned Brazilian fruits into beer. Always celebrated what grows on our soil. This time, we just added a little art to the recipe.

Client

Cervejaria Colorado

CREATIVE DIRECTOR

COPYWRITER

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